Poha Factory Horror: 5 Shocking Scenes of Unhygienic Packing Go Viral

A shocking viral video exposes unhygienic poha packing inside a factory, revealing alarming food safety lapses and sparking public outrage over hygiene standards

It looks like any other neatly sealed grocery packet on a store shelf. But a viral video claiming to show the inside of a poha packaging unit suggests a far more troubling reality behind the plastic wrap.

The clip, widely circulated on social media, captures what appears to be a small factory where flattened rice is being packed for sale. At first glance, the finished product looks no different from the neatly sealed packets found on grocery shelves.

But the visuals from inside the unit tell a different story.

In the footage, a large heap of poha is spread directly on the floor. Two men sit amid the pile, handling the flattened rice with bare hands. One of them scoops poha into empty green plastic packets.

Small flakes cling to his clothes as he works. Beside him, another man operates a sealing machine, closing each packet after it is filled.

No gloves, hair nets or face masks are visible. The poha does not appear to be placed on trays, tarpaulins or raised platforms, but directly on the ground. A weighing scale sits nearby, likely used to measure portions before sealing. Around the workers, dozens of filled packets are stacked, ready for distribution.

The contrast between the bright, clean-looking packaging and the apparent lack of hygiene during handling has unsettled many viewers. The clip has reignited concerns about food safety standards in smaller manufacturing units and whether adequate inspections are being conducted.

While the exact location and licencing status of the unit remain unclear, the visuals have prompted renewed calls for stricter monitoring and enforcement of hygiene norms. Many tagged Food Safety and Standards Authority of India (FSSAI) in their comments.

A disturbing video showing allegedly unhygienic conditions inside a poha packaging factory has gone viral across social media, triggering widespread outrage and renewed concerns over food safety standards. The footage, which has been widely shared across platforms like Instagram, X (formerly Twitter), and WhatsApp, appears to show workers handling poha in unsanitary environments, raising serious questions about quality control in food processing units.

The viral clip has ignited debates about hygiene practices in small-scale food factories and the need for stricter monitoring by authorities.

The video, believed to be recorded inside a poha manufacturing or packaging unit, shows workers handling flattened rice in what many viewers describe as unhygienic surroundings. In the footage, poha is seen spread across open surfaces, while workers are reportedly packing it without gloves, masks, or protective gear.

Some clips appear to show poor sanitation conditions, including dusty floors and improper storage methods. While the exact location of the factory has not yet been officially confirmed, the visuals have been enough to alarm viewers nationwide.

The video’s raw and unfiltered nature has made it particularly impactful, prompting users to question the hygiene standards followed in everyday food production.

As the clip gained traction online, thousands of users reacted with shock and anger. Many expressed concerns about consuming packaged poha, a staple breakfast item in millions of Indian households.

Several users called for immediate investigation and strict action against the factory if the allegations prove true. Others urged authorities to conduct surprise inspections of similar units to ensure compliance with hygiene regulations.

Food bloggers and influencers also joined the discussion, highlighting the importance of buying certified products and checking packaging labels for safety standards.

The viral video has once again highlighted the challenges of maintaining consistent food safety standards across India’s vast and diverse food production sector. While large brands often follow strict quality controls, smaller or unregulated units sometimes operate with limited oversight.

Experts note that food items like poha are particularly vulnerable to contamination if not handled properly, as they are often consumed after minimal processing. Poor hygiene during packaging can expose products to dust, bacteria, and other contaminants.

This incident has sparked a broader conversation about how frequently food processing units are inspected and whether existing regulations are being effectively enforced.

Following the video’s circulation, social media users and consumer rights advocates have demanded swift action from food safety authorities. Many have urged regulators to identify the factory, verify the authenticity of the footage, and take appropriate action.

Some users have also called for stricter penalties for food safety violations, arguing that public health should not be compromised for profit. There have been increasing demands for transparent investigations and public disclosure of findings.

If verified, the case could potentially lead to suspension of licenses, fines, or even criminal charges under food safety laws.

Beyond the specific incident, the controversy highlights the growing influence of viral content in shaping consumer trust. A single video can significantly impact how people perceive an entire product category, even if the issue is isolated.

While such videos play a crucial role in exposing wrongdoing, experts caution that unverified footage can also create panic and misinformation. It is essential for authorities to quickly verify such claims to prevent unnecessary fear among consumers.

At the same time, the incident underscores the importance of transparency in the food industry. Consumers today are increasingly aware and demand accountability from manufacturers.

Food safety experts suggest several steps consumers can take in light of such viral incidents:

Buy products from trusted and certified brands.
Check packaging for regulatory approvals and expiry dates.
Store dry food items properly at home to avoid contamination.
Report suspicious or unsafe food products to authorities.

Being mindful of food sources and handling practices can help reduce risks and promote safer consumption habits.

As of now, there has been no official confirmation regarding the origin of the video or the identity of the factory involved. Authorities are reportedly looking into the matter, and further updates are expected as investigations progress.

Until then, experts urge the public to avoid spreading unverified claims while remaining vigilant about food safety practices.

Poha Factory Horror: 5 Shocking Scenes of Unhygienic Packing Go Viral