Raj Thackeray Sparks ‘Bombay Dhaba’ Row: MNS Tears Down Signboard in Mumbai—7 Shocking Details
MNS, led by Raj Thackeray, tears down the ‘Bombay Dhaba’ signboard in Mumbai over the city’s name dispute, sparking political outrage and public debate
In a move that has once again thrust Mumbai’s name debate into the spotlight, Maharashtra Navnirman Sena (MNS), led by Raj Thackeray, recently targeted a local eatery over its use of the word “Bombay.” The incident, which involved tearing down the signboard of a ‘Bombay Dhaba’ in the heart of Mumbai, has sparked widespread political and social debate, drawing reactions from politicians, activists, media outlets, and the public alike.
This latest development underscores the continuing tension between tradition and modern identity in Mumbai, a city historically known as Bombay, now officially renamed in 1995.
The incident reportedly took place in a popular dining area frequented by locals and office-goers. MNS activists, acting under Raj Thackeray’s directive, removed the signboard of the eatery citing objection to the continued use of “Bombay” instead of “Mumbai.”
Eyewitnesses described the scene as tense, with activists carrying banners emphasizing the need to preserve the Marathi identity and local heritage. The restaurant owner claimed the use of “Bombay” was part of branding that has existed for decades and was not meant to disrespect local sentiment.
According to MNS, the act was not just symbolic—it was intended to send a message to businesses and residents about aligning with the city’s official name and respecting local culture.
Raj Thackeray, known for his strong advocacy for Marathi pride, has repeatedly emphasized that the city’s identity is non-negotiable. In previous campaigns, he has criticized the use of colonial-era references and foreign terms that, in his view, erode the local cultural heritage.
In a public statement following the incident, Raj Thackeray said,
“Mumbai has a name. It is not Bombay. Businesses, brands, and citizens must respect our language and identity.”
This stance, while resonating with some sections of the population, has also attracted criticism for being extreme and for allegedly targeting businesses and cultural expressions that predate the renaming.
The renaming of Bombay to Mumbai in 1995 by the Shiv Sena-led government marked a significant cultural and political shift. The decision was rooted in asserting Marathi identity, moving away from colonial-era names, and promoting regional pride.
Despite the official change, many institutions, businesses, and citizens continue to use “Bombay” for branding or nostalgic purposes. This includes restaurants, old schools, film studios, newspapers, and even certain social clubs. Over the years, several controversies have erupted whenever political leaders or activists have called for strict adherence to the official name.
The MNS action has ignited a political firestorm. Major parties have weighed in on both sides:
- Shiv Sena (UBT and Shinde factions): Some leaders criticized MNS for adopting a heavy-handed approach, stating that voluntary compliance and awareness campaigns are more effective than direct action.
- BJP: While sympathetic to the cultural argument, BJP leaders emphasized that targeting businesses could disrupt Mumbai’s cosmopolitan and business-friendly image.
- Congress & NCP: Opposition leaders condemned the act, calling it “intimidation” and questioning whether such tactics are appropriate in a democratic setup.
Social media has amplified the debate, with hashtags supporting both “Mumbai” and “Bombay” trending locally, reflecting the city’s ongoing identity struggle.
Mumbai residents are divided over the issue. Some citizens, particularly Marathi-speaking locals, support Raj Thackeray’s push for cultural preservation. They argue that using the old colonial name undermines the city’s heritage and official identity.
However, others see the action as overreach, stressing that “Bombay” has historical significance, and businesses should have the freedom to use it for branding, nostalgia, or convenience.
A local resident said,
“I understand the sentiment, but removing a signboard is too extreme. There are better ways to educate people.”
Meanwhile, business owners in Mumbai have expressed concern, fearing that similar actions could harm their brand value and customer relationships.
The incident raises questions about cultural preservation versus freedom of expression. Mumbai, often described as India’s financial capital, thrives on its diverse and cosmopolitan character. The use of “Bombay” in business names, film studios, or cultural events has become part of this multi-layered identity.
Experts suggest that while preserving local culture is important, methods that alienate businesses or create public tension may backfire politically and socially.
Mumbai is home to hundreds of small businesses and eateries that have historically used the name “Bombay” in their branding. Experts warn that actions like removing signboards could have economic repercussions, including:
- Loss of business revenue due to forced rebranding
- Increased legal disputes over property and signage
- Negative perceptions among tourists and investors
Authorities are reportedly reviewing the incident to ensure that activism does not cross into illegal property damage or harassment.
The legality of MNS tearing down the “Bombay Dhaba” signboard is under scrutiny. While activists claim it was a cultural protest, property law experts note that removing signage without consent could lead to legal action under sections related to trespass, property damage, and public order.
Law enforcement agencies are said to be investigating the incident, balancing freedom of expression, cultural sentiments, and the rule of law.
This is not the first time the “Bombay vs Mumbai” debate has sparked controversies. Over the past decades:
- Film studios and newspapers have been asked to update their names
- Politicians have publicly objected to usage of “Bombay” in branding
- Social media campaigns have pushed for either nostalgia or strict adherence to “Mumbai”
What makes this incident unique is the direct action by a political party, rather than a call for awareness or dialogue.
Analysts believe that Raj Thackeray and MNS are using such actions to strengthen Marathi identity politics ahead of upcoming municipal and state elections. The incident reinforces MNS’s position as a defender of local culture, appealing to voters who value tradition and regional pride.
However, experts caution that such tactics may alienate non-Marathi residents and business communities, potentially limiting broader support.
The “Bombay Dhaba” controversy has already triggered media debates, legal scrutiny, and public discussions. Key developments to watch include:
- Official police response regarding property damage
- Business owner’s legal action (if any)
- Political fallout and public statements from other parties
- Media coverage and social media trends
- Long-term implications for similar cultural campaigns in Mumbai
The incident has once again put Mumbai’s identity debate at the forefront, reminding residents and businesses that the balance between tradition and modern freedom is delicate.
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